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Cord cutting, ARPU & ratings spell death for the mega-channel

Content owners, and particularly broadcast networks, find themselves in a world that’s evolving faster than they can, and pressures to rethink the multi-channel business model is greater than ever. Accelerating cord cutting, rising ARPU and the continual erosion of linear TV ratings will see big media firms shaving down some of their content offerings. Two reports out this week underscore how dire the situation has become for pay TV. Cord cutting is increasing – and in fact is accelerating. US pay TV providers lost nearly two million subs in 2016, according to data from S&P Global’s Kagan. The stunning losses in 2016 follow about another million or more lost in 2015. ARPU, meanwhile, continues to increase year after year –…

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