Close
Close

Published

Cradlepoint reinvents its business model around IoT routers and services

Internet of Things services provider Cradlepoint has enjoyed considerable success shipping its enterprise M2M routers to customers looking to provide both primary and redundant LTE connectivity to their assets. This week, the company has unveiled a reinvented business model, which bundles its cloud services into its new IoT-focused routers, in a move to create a stickier offering. The new family of LTE routers, the IBR200 range, is the basis for a reinvention of the Cradlepoint model, which will see the company bundle more of its software and services with the hardware – in the new NetCloud Solution Packages, and their subscription-based model. It’s a big change, but one that is becoming more common among hardware providers – which see the…

Close