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Disney wins Fox hunt – was Sky its main target all along?

The entire European TV landscape is set to shift dramatically as Disney and 21st Century Fox agreed a $52.4 billion deal for Fox’s studio assets, the FX and National Geographic networks, Fox’s 30% of Hulu and, crucially, a 39% stake in operators Sky and control of Star India. Sky’s trajectory in TV and broadband will soon see it overtake Liberty Global as the powerhouse of Europe, with the clear plan from Disney’s point of view to use Sky as a vehicle for driving its Netflix rivaling streaming service in Europe. We would not be at all surprised to see Disney sell Sky back to 21st Century Fox in several years after it has exhausted its marketing ploys in OTT video…

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