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Ericsson ups the effort in frenzy of deals to lift TV division price

The crude and politically incorrect expression “Putting more lipstick on the pig” is classically used to describe attempts to make a corporate sale more attractive. This comes to mind around the obvious machinations going on at Ericsson around the NAB 2017 show in Las Vegas this week. Just before Ericsson sells its TV assets – we listed most of them a few weeks back – Tandberg TV, Azuki, Mediaroom, Red Bee, Fabrix nPVR, Envivio encoding, Technicolor Broadcast – in a fire sale for a $1 billion asking price – it has announced as many deals as it can, related to those same TV assets, in a bid to raise the price and conjure some interest. We suppose that in the…

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