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Synchronoss outlines new strategy focused on IoT

Some 17 years ago, white label messaging software supplier Synchronoss was handling all the back end components for AT&T following the arrival of the first iPhone. Today, the operator’s reliance on Synchronoss has slipped to managing “a number of services,” presumably as in-house technologies have grown in prominence, driving the vendor to develop software supporting what many operators are striving for in the future – ownership of the smart city. The US vendor is currently on a marketing spree spearheaded by two new faces, CEO Glen Lurie (formerly AT&T’s head of devices) and CMO Mary Clark. Speaking to Wireless Watch’s sister service, Faultline Online Reporter, this week, Clark explained how Lurie’s 27 years at AT&T, primarily working on digital transformation…

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