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US OTT rise countered by pay TV massive fall during 2017

Every time you see a headline which suggests that everything’s okay in the TV market and that broadcast TV and traditional DTH and Cable, will continue to be the dominant forms of TV – pass it by. It’s not right. OTT is on the rise. Whatever happens with the rise of OTT video in the USA, it will have at least some bearing on the rest of the world, although for the most part, many markets are somewhat differently developed in OTT video than the US. Take for instance the dominance in Europe of free to air TV catch up video, which is almost universally free, whereas it is paid for in the US, at relatively high rates. In Asia,…

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