If you weren’t in the cloud at NAB 2022, were you really there at all? This is the prevailing message we got from our time in Las Vegas speaking with the video technology ecosystem. This trend is not new, admittedly, but the proactive response from video software vendors to demand for cloudifying products was a standout theme from the exhibit floor. The unspoken reality is that there are a lot of companies with a lot of products that cannot be made available in the cloud. Against this background, this is where we can see the true benefits of being a cloud-native company – one like Firstlight Media, for instance. Hidden away in a private suite away from the hustle and…