Seven years on from its inception, one has to question whether the Ultra HD Forum is still relevant at an IBC Show where hardly anyone was talking explicitly about UHD, but where several were demonstrating live 8K with VVC encoding. Nevertheless, as an industry group tasked not with producing standards but on nurturing users of them through navigable UHD guidelines, the Ultra HD Forum will feel that its mission is far from complete. Besides, what keeps the Forum plugging away (or awake at night) is the knowledge that people are still not using UHD standards correctly. The handling of chipsets is one example, with poorly executed auto HDR conversions being baked into TV hardware. In some instances, but not all,…