One of Streaming Media West’s most contentious presentations came from a retired broadcast engineer – someone that cannot let sleeping dogs lie when the video streaming industry is getting so many things wrong. “VoD is an avoidable and epically wasteful consumer of bandwidth,” declared Ted Staros, Executive Director of an initiative coined imediat and formerly of Harris Corporation and GatesAir. While Staros succeeded in raising eyebrows with this opening gambit, there was no shortage of eye rolling too, as the talk at times bordered on directionless rant – personifying the virtually insurmountable mission to save the media and entertainment industry $billions through fixing the inefficiencies in video delivery. Unicast is the source of this waste, Staros summizes, and multicast is…