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Netflix (Global)

The US SVoD heavyweight is now global in reach in 190 countries. Its technology prowess is widely reported upon, having designed much of its system in-house, later shifting its entire operations over to AWS cloud. Operations and figures: Netflix achieved record subscriber growth of 8.8 million in Q4 2018, of which 7.3 million came from overseas, compared to 5.1 million international additions in the previous quarter. This brings Netflix’s total subscriber base to almost 80.8 million, of which 50.5 million are domestic. There might be some concerns regarding the deceleration of contribution profit in international markets, sliding from a record $218 million in Q3 2018 (an 11% margin), to $81.7 million in Q4 (a 3.9% margin. Content spend again peaked…

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