Ad tech and data insights platform provider Pixability is ever so slightly broadening its horizons. While it has always been a champion of YouTube, the Boston-based company is looking beyond its beloved breadwinner to offer contextual data to advertisers looking to dig into the heaps of mid-tier content on connected (CTV). This new outlook came in Q4 2022, when Pixability launched a new product to provide contextual data to publishers and ad exchanges. Contextual Segments for CTV offers contextual data to buyers and advertisers buying mid-tier content via an ad exchange or DV360 – YouTube’s programmatic platform. “There aren’t contextual solutions out there for pre-bid,” explained David George, CEO, on a call with Faultline this week. He says that advertisers…