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Sky Italia

Now owned by Comcast, Sky Italia launched its subscription streaming service Sky Online in December 2013 which has since been rebranded as Now TV, and also offers TV Everywhere via Sky Go.   Operations and figures: Sky Italia has strengthened its stranglehold on the country’s pay TV market with almost 80% or 4.8 million subscribers. This follows the acquisition of Serie A football rights to broadcast 266 matches in Italy every season, or seven out of 10 Serie A games being played on a given day, for the three seasons 2018/2019 to 2020/2021, costing around €1.5 billion in TV rights over the period. Revenues for the year ending June 30 2018 were up 3.8% on the previous year, while profits…

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