Two recent direct-to-consumer (D2C) soccer wins suggest the interest in bringing OTT video services in-house among professional sports teams is accelerating. With London-based Tottenham Hotspur FC and Italy’s Inter Milan, Endeavor Streaming and StreamAMG have respectively turned the screw on the pay TV paradigm. Sports is still the last bastion of pay TV. The dedicated distribution networks are now facing increasing pressure from OTT rivals, which has not been great for the consumer. Using the NFL as an example, it now requires around five separate subscriptions for the most enthusiastic fan to be able to catch all the games through a week. This is a poor user experience. It is a similar story in soccer, as most of the top…