How many times have we heard that synchronization is the holy grail of live sports? A decade’s worth of R&D spend has been pumped into synchronizing devices for the sole purpose of improving the live sports streaming experience, a trend which exacerbated during the pandemic when watch parties came alive for homebound viewers. However, as stadium seats filled back up, co-viewing features fizzled out, despite proclamations from inside sources that these technologies would not be consigned to the Covid history books. One company at the synchronization nucleus is Sceenic, developer of a software development kit (SDK) for social viewing experiences that has spearheaded projects such as BT Sport’s Watch Together feature. Sceenic has just this week struck an intriguing partnership…