Fixed wireless access (FWA) is seen as both threat and opportunity by traditional cable operators that expanded into broadband from pay-TV. On the one hand, fixed wireless access allows mobile operators to invade the cable companies’ patch as broadband providers in more populated, mostly urban, areas. At the same time, it allows them to expand their footprint into rural areas more affordably than by building out their hybrid fiber-coax (HFC) infrastructures. This dichotomy shows up most clearly in the USA, where cable operators were first to feel the heat of pay-TV cord-cutting and the shift to subscription VOD providers such as Netflix, from around 2010, and pushed hard into fixed broadband to make up for lost revenues. Now, the likes…