Cable TV provider Virgin Media has announced its smart home service bundle in Ireland. This is refreshing news – a major service provider taking the reins of its smart home offering and presenting it in a neat, easy to comprehend package for consumers. Virgin Media Ireland has now partnered with Google, presenting a distinct, all-encompassing offering, the Virgin Media Smart Home. A cinematic advert shows a homeowner take the reins of domestic life with various ‘OK Google’ commands. Service providers need to partner with Amazon or Google in order to cash in on the smart home market. They have left it far too late to introduce their own smart home equipment as the giants now dominate the market. The vast rate at…