Revenue Forecast to 2024

In 2019, esports burst into mainstream public consciousness culminating in Fortnite’s World Cup in July, with an unprecedented audience size and a $30 million pot of prize money.

Today esports can make an individual player just as rich as a real world sports star and the Fortnite World cup peaked at 2 million concurrent views dwarfing all previous esports totals, and will potentially make companies involved richer still.

This has happened because esports has broken through in China and South Korea, and there is more to come from Asia Pacific and it is finally about to leave that core demographic of the ultra-young white and Asian male, as more females and other demographics get involved.
We found that esports revenue will leap from $900 million in 2018 to $5.05 billion in 2024 with revenues split between game publisher fees, sponsorship, media broadcasting rights, tickets and merchandise, tipping and advertising.

The revenue growth is accelerating ahead of the rate for acquiring new esports enthusiasts, which itself will go from 154 million in 2018 to 377 million in 2024. There is a rising revenue per fan.

For Pay TV operators that have yet to make a play in esports, the opportunities will come primarily through growth in casual viewing, attracted by “sanitized” esports competitions with appeal beyond enthusiasts. There will be scope for traditional media firms to gain media rights and sell advertising.

This report “Esports on verge of hypergrowth to $5bn plus gambling Revenue Forecast to 2024” breaks down each revenue stream regionally between North America, Europe, Asia Pacific and the rest of the world.

Companies mentioned in this report

ABC, Alibaba, Amazon, aXiomatic, Baidu, Disney, Douyu, ESL, ESPN, Facebook, Google, Huya, Intel, FIFA, Fortnite, HyperX, Mercedes Benz, MIBR, Modern Times Group, Monster Energy, Newzoo, Red Bull, Sky, Team Liquid, TenCent, Tinder, Twitch, WeChat, WhatsApp, YouTube

For more information contact:
Natalia Szczepanek
Client Relations and Marketing Manager
[email protected]
Office Phone: +44 (0)1179 257019