Rethink TV

We have reformatted the profiles process to make it more streamlined, from a production and maintenance point of view. Moving forward, the focus will be on the spreadsheet, with notes in cells where additional information is needed. This list of operators, which has shrunk from 100 to 92 through the inevitable industry consolidation, will be maintained.

Depending on customer demand and enthusiasm, the list of operators could be expanded. Our current majority focus remains on the technology forecasts, and tying the operator profile database into the larger historical data we collect for the forecasting element is possible. If these profiles and this database are of value to you, please let us know, so that we can prioritize this expansion.

The latest forecast from Rethink TV charts the adoption of open-internet contribution transport protocols, as they displace the incumbent dedicated satellite and fiber links. Examining this growth in the hardware, software, cloud, and networking revenue, this open-internet alternative is a growing market – but one that highlights how the legacy approaches are being bypassed in an industry that had to very quickly embrace Cloud Production.

Included with your purchase, you will receive 1-year access to Rethink TV:

• Open Internet Contribution Transport Protocol Forecast (PDF and XLS)
• ALL previously published reports (see listings below)
• At least 8 NEW reports across the 1-year period
• Profiles of the top global Pay TV operators
• Analyst webinars and Q&A sessions

Need more information?

Roz Hilton (Business Development Director, Video Technologies)

[email protected]

+ 44 (0)7399 491840

On a per-user basis, the total addressable market (TAM) for Content Recommendation Engine software will grow from $4.2 billion in 2022 to $6.3 billion in 2026.  This will be driven by a rapid expansion in the number of video users. As viewing habits fragment across a range of video services, each platform will have to invest to prove their worth to non-committal, over-subscribed users by recommending attractive content from the get-go.  Equally, pay TV operators will have to spend more to become efficient aggregators of OTT content if they have any chance of slowing the inevitable customer exodus.

This forecast aims to zoom in on Content Recommendation Engines as a standalone technology and assess the value they offer to the video industry.

Included with your purchase, you will receive 1-year access to Rethink TV:

• Content Recommendation Engines report (PDF and XLS)
• ALL previously published reports (see listings below)
• At least 8 NEW reports across the 1-year period
• Profiles of the top global Pay TV operators
• Analyst webinars and Q&A sessions

Need more information?

Roz Hilton (Business Development Director, Video Technologies)

[email protected]

+ 44 (0)7399 491840

Like many technological discussions in the video industry, the emerging low latency distribution protocols are surrounded by both lots of hype and piles of doubt. This report cuts through that uncertainty, and paints a grounded picture of the expected roadmap for LL-HLS, LL-DASH, HESP, and of course CMAF – having polled the most important stakeholders in the video industry.

Included with your purchase, you will receive 1-year access to Rethink TV:

• Low Latency Distribution report (PDF and XLS)
• ALL previously published reports (see listings below)
• At least 8 NEW reports across the 1-year period
• Profiles of the top global Pay TV operators
• Analyst webinars and Q&A sessions

Need more information?

Roz Hilton (Business Development Director, Video Technologies)

[email protected]

+ 44 (0)7399 491840

Despite the current hysteria surrounding Netflix’s historic subscriber loss, the collective SVoD giants are on track to expand their reach, with the challengers well-placed to secure their own slices.

This report from Rethink TV is critical for anyone who wants to understand the transformative impact of SVoD and AVoD, which have massively disrupted the core pay TV market. These SVoD platforms are swiftly becoming global considerations, but their regional impact will be keenly felt on the pay TV operators. 

The report collates the global SVoD and AVoD subscriber and monthly active user (MAU) counts, as well as the revenues for each. Here, we find that the SVoD market grows from some 723 million subscribers in 2022 to 1.81 billion in 2027, with revenue growing from $72.1 billion to $170.85 billion. For AVoD, the MAU count grows from 6.81 billion today to over 8.62 billion in 2027, with the advertising revenue growing from $50.18 billion to $91.36 billion – as the ARPU is bolstered.

Companies mentioned in this report:  Amazon, Apple, AT&T, BiliBili, Comcast, Crackle Plus, Crunchyroll, CuriosityStream, Dailymotion, Discovery+, Disney+, Facebook, fuboTV, Google, HBO Max, Hulu+, Iflix, Instagram, iQIYI, Le.com, MX Player, Netflix, Now, Paramount, Peacock, Pluto TV, Prime Video, Roku, Sky, Sony, Starz, Tencent Video, Tubi, Twitch, Viki, Viu, Voot, Vudu, WarnerMedia, Xumo, Youku, YouTube

Included with your purchase, you will receive 1-year access to Rethink TV:

• SVoD & AVoD report (PDF and XLS)
• ALL previously published reports (see listings below)
• At least 8 NEW reports across the 1-year period
• Profiles of the top global Pay TV operators
• Analyst webinars and Q&A sessions

Need more information?

Roz Hilton (Business Development Director, Video Technologies)

[email protected]

+ 44 (0)7399 491840

This report is critical for anyone who wants to understand the future of the Multicast-ABR marketplace, and its history. An often misunderstood technology, it has real tangible benefits for operators facing challenging network environments. Not all operators will require M-ABR to alleviate their bandwidth challenges, but as audiences increasingly switch to live content delivered OTT, M-ABR must be considered and evaluated as part of the stack.

Client Review of Multicast-ABR Market Forecast

Meir Lehrer, VP Portfolio Development, MediaKind

Companies mentioned in this report:  Adobe, Agile Content, Akamai, Amino, Anevia, Ateme, Apple, Arris, Broadpeak, CableLabs, Cellcom, Comcast, CommScope, DAZN, Delta Fiber, Dotscreen, DVB Project, Edgeware, Enensys, Ericsson, Expway, IBM, IETF, Kaltura, MediaKind, MegaCable, Microsoft, Netflix, Nokia, Quadrille, Qwilt, RIST Forum, SRT Alliance, Technicolor, TIM, Velocix, Verizon, Viaccess-Orca, Wowza, Wyplay, Zixi, ZTE

Included with your purchase, you will receive 1-year access to Rethink TV:

• Multicast-ABR report (PDF and XLS)
• ALL previously published reports
• At least 8 NEW reports
• Profiles of the top global Pay TV operators
• Analyst webinars and Q&A sessions

Need more information?

Roz Hilton (Business Development Director, Video Technologies)

[email protected]

+ 44 (0)7399 491840