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Domos brings ML and a CPE-centric approach to WiFi optimization

The latest company to pile into the crowded WiFi optimization space is Norwegian start-up Domos, which uses machine learning (ML) techniques. Domos is only a 10-person team today, but the company has already claimed the scalps of Vodafone, Elisa, Telenor and Orange. While AirTies, Assia, SoftAtHome, Plume and others have each cornered sizeable slices of this segment, Domos has repositioned away from what CTO Magnus Olden describes as “classic WiFi management” by focusing on resource optimization on the CPE. In an exclusive interview with Wireless Watch’s sister service, Faultline, Olden said: “Typically, WiFi management aggregates data, then analyzes it, then outputs something like how likely a customer is to contact the call center, which I can tell you doesn’t work…

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