With oversaturated European markets bearing the brunt of subscription fatigue and increasing churn rates, investor hands are increasingly throwing money toward the accelerating African TV market in a bid to establish a firm grip on the continent before competitors do the same. The announcement that Canal+ will assume full control over MultiChoice, the South African broadcasting giant whose flagship streaming service Showmax boasts higher subscriber numbers than Netflix across Africa, should come as no surprise, especially as the French firm sets its sights on an estimated global reach of 40 million subscribers across 70 countries through the merger. With Canal+, however, already owning a 46% stake in MultiChoice – whose pay TV service DStv continues to witness a 9% year-on-year…