Treasure Data, span out from SoftBank, still billing itself as a Customer Data Platform (CDP), and raised $234 million in November 2021, with SoftBank as the lead investor. Pelion, meanwhile, was acquired from SoftBank by Izuma Networks, in 2022 – a company led by Travis McCollum and Ed Hemphill, who had founded WigWag. Later that same year, Pelion was again purchased, this time in a management buyout backed by Scottish Equity Partners – although it is unclear from the outside whether this was a full-blown acquisition, a major investment, or whether Izuma ever actually held full control. That is just one example of the twists and turns that befell the IoT startups – as the investor pressure ratcheted up, in…