FCC chairman Tom Wheeler recognizes the importance and urgency of the still incomplete ATSC 3.0 technology to the future of the broadcast industry and promised that the FCC will begin reviewing ATSC 3.0. At NAB, Wheeler said “ATSC 3.0 is significant. We need to move with dispatch to get that into the public debate. I intend to put that out for public notice before the end of the month. I’ve been hearing about 3.0 for a long time, and they’ve pulled it off technically. The question is, you’ve got the technology part licked; now we’ve got to figure out the impact on the market and on the consumer.” It’s not hard to figure out the importance of ATSC 3.0 to…