Japan’s Rakuten contends the 5G revenue conundrum can be solved by reorganizing OSS (Operational Support Systems) as app stores for networks built around cloud-native principles. As owner of the greenfield Open RAN operator Rakuten Mobile, and services and software subsidiary Rakuten Symphony, the parent company believes it has an opportunity to rally its legacy brownfield peers around its OSS model. As Rakuten Group Managing Director and President of OSS Rahul Atri put it during the recent Telco Cloud and Edge Forum, OSS provides the foundation for creating app stores that harness underlying capabilities of 5G networks. “When we designed the OSS system, it was for management of the network functions and figuring out if the network is performing well, and…