V-Nova goes back to its roots – contribution feeds, but by satellite

One of V-Nova’s shareholders, Eutelsat, has partnered with the UK codec start up to introduce a satellite contribution feed service.

It’s not the large ticket distribution deals that V-Nova would love to be doing, but HD video, travelling between studios, is where V-Nova got its first break at Sky Italia, and where perhaps its compression capabilities can be most easily measured, in terms of how much they save. If you can send the same quality signal in less time, or on less bandwidth, you quite simply pay for less.

Increasingly studio contribution feeds, which used to be a pure satellite business, have become something that is sent over the internet, over fiber. So this is satellite-delivered, but the extra compression that V-Nova claims to deliver makes studio-quality for an HD contribution system, but without costing too much.

The new system uses V-Nova’s Perseus Pro technology – which is the lossless version of the codec, its equivalent of JPEG 2000, and this includes full color resolution and individual frame compression to maintain pristine quality in an 80 Mbps of HD 4:2:2 10-bit video feeds, uplinked by off-the-shelf flyaway antennas and routed through a standard 36 MHz transponder on Eutelsat’s global satellite fleet. Perseus is claimed to give contribution codecs a 30% bandwidth advantage over JPEG2000.

Guido Meardi, CEO and Co-Founder of V-Nova, said: “I am delighted to see the results of the hard work of our combined teams, following the coverage of UEFA Euro 2016 and the extensive tests of the past year. This solution proves that our compression technology is a truly cross-media codec.

We haven’t had a chance to talk to them both, but will be meeting at IBC. It will be interesting to see what kind of financial arrangements they have on a system like this, since it could reap considerable financial benefits for Eutlesat, so perhaps a set-up fee, plus a percentage of revenue would be appropriate. But they probably won’t tell us.