Close
Close

Published

Apple to inject $1bn funds after late start in original content

Apple has seemed to us, allergic to spending money on worthwhile aims, despite it sitting on a money mountain. This week the Wall Street Journal has quoted insiders saying the budget for original content for Apple next year is $1 billion, which shows that it is starting to overcome that allergy. The Faultline Online Reporter take on Apple and video content is that it has always wanted to do something radical in video content, and that has always scared the Hollywood studios, and they have never cut extensive deals with Apple. Netflix scared them less, and look where they are now, perhaps ready to take Apple’s dollars with less reservations. But it Apple wants to do whatever the hell it…

Close