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Bell Canada launches laughable attempt at winning young hearts

Canadian operator Bell has made a frankly dire attempt at dressing up its TV business to appeal to a younger audience, by launching a new mobile video app called Alt TV – which has wildly missed multiple targets. Despite the name, Alt TV is not an alternative to entice in a new generation of video subscribers, as the service requires a subscription to one of Bell’s costly unlimited fiber broadband packages. In fact, the name has caused quite a stir on social media this week, with some suggesting it is too close for comfort to the political term “alt-right.” Bizarrely, Bell then defended the name by claiming Alt TV is in reference to the ‘Alt’ key on keyboards “to appeal…

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