Close
Close

Published

Comcast Pandora partnership gives more voice to music streaming

The recent deal between Comcast and Pandora obviously applies just to the US market but signals a worldwide trend towards integration of voice-driven music streaming into TV. There has certainly been a spate of announcements around voice-control for music streaming from the leading platform or service providers such as Amazon and Google, as well as home sound system specialists like Sonos and of course the big music streaming companies themselves, such as Spotify and for that matter Apple. This signifies how voice control has come to be seen as the killer app which will finally bring music streaming into the mainstream and drive more paid subscriptions. For Spotify uniquely there is the hope that it could at last bring the…

Close