There are various ways to answer that question, based either on the number of app downloads, or the number of active users or the number of hours that each service is used. Not all of this data is easy to find, and we cannot establish reliable “hours viewing” figures for each service, but there is data out there suggesting user numbers. But when an executive lets slip that 17.9% of his customers use TV Everywhere (TVE), does that mean that 17.9% of homes have at least one downloaded app operating, or is that 17.9% of the people in those homes. Is one subscription shared among 3 people in one home, or 2 (the log credentials are certainly shared). Others release…