There is no way that some of the largest technology businesses in the world were going to allow Apple (and by association, Samsung) to control the entire video world, simply by controlling a codec patent pool, based on patents which it didn’t even invent – just because more copies will run on those brands phones than on anything else. Which is the political explanation we are happiest with around the current battle of the codecs – and this week the Microsoft, Google, Cisco, Mozilla, Intel, Netflix, Amazon phalanx that makes up AOMedia, has taken the next step along the road to preventing that kind of power being usurped by Apple. It is only a collection of these powerful, but for…