Around this time of year, Faultline often looks to write up a piece summing up the main technology trends from the Upfronts. Traditionally, publishers have used the auction events to show off shiny new monetization tools – interactive ads, improved targeting capabilities, etc. – but this year feels decidedly different. Most of the headlines coming out of Madison Avenue in the past few weeks have been related to content, with technology barely making a dent as the ongoing writer’s strike eats up most of the remaining airtime. Coverage from the events hosted by the likes of Warner Bros Discovery (WBD), NBCUniversal and Disney has focused on the star-studded line ups of celebrities that have been showcasing the upcoming titles for…