When NASA+ launched as a free-to-view live and on-demand streaming service in 2023, it marked a decisive break from the space agency’s satellite-delivered broadcasting roots. Most recently, NASA+ has undergone a rebuild to boost downlink resolution from 720p to 4K UHD as part of an always-on NASA+ streaming workflow. “We weened ourselves off linear networks; we cut the cord,” commented Rebecca Sirmons, GM and Head of NASA+, speaking at the opening keynote at this week’s Streaming Media Connect virtual conference. “Now it’s a fully streaming universe—everything from space flights to rocket launches, the downlinks to space stations, to original content. This is our way to meet the audience where they’re at, which is streaming,” added Sirmons. Another way to meet…