Organizers of Cologne’s Anga Com conference will easily be able to bat away its detractors this year, at least pertaining to footfall. Attendance reached a record high according to the organization of the trade show, announcing 23,000 visitors from over 80 countries. Anga attendance has consistently marked an upward trend since the end of the pandemic era. Before the covid-19 outbreak, the trade show reported 20,000 attendees in 2019, then 18,000 attendees in 2022, and 22,000 in 2023. As has been the case throughout trade shows across the world, the low turnout aftereffects of the pandemic have definitively disappeared. Such marketing must however be taken with a healthy dose of skepticism. We recall NAB Show 2024 numbers recently stating that…