Managed TV-as-a-service (TVaaS) platforms have been a defining trend of recent years in the traditional pay TV market. As operators rethink their roles in modern streaming-first societies, the influence of managed TV services is expected to intensify through 2026 and beyond. One example of a fresh (but intrinsically old) TVaaS provider looking to start the new year with a bang is Big Blue Marble, of mixed Austrian-Polish heritage, which has just announced its expansion into Germany—a key but dicey European territory for any business. Naturally, the roll-out of Big Blue Marble’s white-label and fully managed IPTV offering will not be plain sailing. Western European markets like Germany, the UK, and France are dominated by big integrated operator players, with proprietary…