The battlefield for the future of sports is keeping fans engaged, and sports streamer DAZN is leaning hard into the fan engagement angle. Speaking during a SportsPro webinar, Zur Karlinsky, DAZN’s Head of Go to Market, revealed that its live “Fan Zone” platform has exploded from a couple of weekly watch parties to 13,000 events in 2025. In some regions, fans in the zone watch 50% more minutes per game and are less likely to churn. The goal for 2026 is to build an always-on sports community, not just around live events, by borrowing the best mechanics from social media to keep fans hooked midweek—where this is traditionally a slump in engagement. From there, converting casual fans into premium subscribers…