Smart France Telecom encoder spin out, Envivio appears to have stolen a march on more established players by putting out an encoder that uses the new Chinese AVS standard, as well as the H.264 international codec standard.
The company said this was the world’s first telco-grade encoder to support AVS for broadcast and IPTV deployments. The Envivio 4Caster B3 professional encoder now supports AVS and allows for upgradeable deployments, through the use of updatable firmware.
The B3 will be demonstrated at the China Content Broadcasting Network trade show from March 29-April 1, and will also have a formal introduction at a pre-show reception attended by members of China’s Ministry of Information and Industry, SARFT and the AVS Workgroup.
‘Envivio is pleased to endorse the AVS standard by providing the first telco-grade and broadcast quality professional AVS encoder to the market. Supporting the build-out of the digital television infrastructure market in China is a key focus for Envivio,’ said Julien Sign’s, President and CEO of Envivio Inc. ‘We are dedicated to leading the development of IP video solutions that offer the latest in video technology for Chinese broadcasters and service providers.’
The company said that B3 is undergoing rigorous interoperability tests with several set-top box manufacturers already and the commercially available Sunniwell IP-based set-top box will be shown working with the 4Caster B3 with AVS at the show.
Envivio also said it plans to add the AVS option to its mobile TV series of encoders and its Convergence Generation IP video headend.
The Audio Video Coding Standard was approved as the Chinese national standard in 2006 and is currently being considered as part of a global IPTV standard being drafted by the International Telecommunication Union (ITU).