MediaKind, Synamedia and Velocix were the three buzzword winners in Amsterdam this year and with good reason. The success or failure of these three new – but not really new – companies will define the winners and losers in the wider OTT video ecosystem. Faultline Online Reporter sat down with MediaKind CTO Mark Russell and CMO Arun Bhikshesvaran – hoping but not expecting to be convinced the new entity can defy the odds and remain relevant rather than feeding off scraps. “Cisco has suffered harder times than Ericsson, while Nokia’s Velocix is more of a CDN product,” was the opening gambit from the two ex-Ericsson executives at IBC, reluctant to box Synamedia (NDS 2.0) and Velocix (the Alcatel part of…