Ongoing writers’ strike will fuel FAST, Frequency CEO tentatively nods

With the ongoing strikes of writers and actors in the US driving a wedge through the content production pipeline, Faultline has received numerous email requests to speak with experts on the subject. One of those is Blair Harrison, CEO and Founder of channel creation company Frequency, who – it transpired – wasn’t totally aware that he had been nominated for the role. Ahead of our video call with Harrison this week, we had assumed the narrative would go something like this: ‘These strikes are ultimately good news for TV advertising because it delays the production line for premium content on SVoDs, triggering consumer fatigue and a spate of cancellations. In turn, viewing for AVoD, FAST and FTA services will spike.’…