EU telecoms regulator BEREC (Body of European Regulators for Electronic Communications) has published its finalized guidelines this week on how NRAs (National Regulatory Authorities) should go about implementing new net neutrality rules, after a lengthy process of juggling more than 480,000 industry contributions. The European Parliament wants clear rules to prevent internet access providers from promoting some services at the expense of others, and last year it adopted net neutrality regulations which were blasted for being far more lenient than those in the US. BEREC has stressed that its revised guidelines aim to provide a balance between giving consumers freedom while at the same time not going overboard on restricting operators. Concerning zero rating, the practice of exempting some apps…