As French TV platform provider Netgem looks to offer its operator clients as much content as possible, cloud gaming has crept into its view via compatriot gaming service Gamestream. As we covered last week in an interview with Gamestream, the two companies are hoping to increase the stickiness of pay TV by enticing casual gamers into a Gamestream subscription, and now we get the exclusive view from the other half of the relationship. For Gamestream, Netgem jumpstarts its entry to the lucrative European market via its Netgem.tv platform, which boasts around 500,000 subscribers. As for Netgem, the main drive is increasing the value proposition (and stickiness) of its customers’ pay TV offerings – although we remain dubious that the gamification…