Verizon has seemed somewhat desperate to appear relevant in the world of media as of late, so perhaps it is hoping that a new set of trainers will keep the naysayers, including Faultline, at bay. The telco has countered a concerning set of Q1 results with a trio of upgrades to its ad platform, content control and live broadcasting offerings. The headline feature is Smart Prebid, a server-side ad integration that optimizes the order of bidding in publishers’ favor, as well as 4K HDR broadcasts and the promise of sub-second latency in live streaming. While advertisers will likely appreciate the operational efficiency of some of the upgrades, namely Smart Prebid, these offerings do not distract from the feeling that the…