We were chatting to MovieLabs at IBC and someone said, quietly, as if not wanting to make a fuss, “We’re not sure this will lead to new business models.” Suddenly we were all ears. People almost forget why MovieLabs exists but remember it for its security declaration that premium content needed to be supported by a hardware root of trust and needed to harness watermarking, among other things – decisions which single handedly decimated the margins on many content security businesses and handed their sub-market to the browser creators – Apple, Microsoft and Google – often seen as an unintended consequence. “Oh that was him,” says Rich Berger CEO of MovieLabs, pointing to CTO, Jim Helman, who is not a…