Nielsen’s The Gauge report spotlighted the 7% monthly growth for broadcast in October 2024, totaling 24% of TV watch time among US audiences last month—the broadcast category’s largest share since January this year. Similarly, cable TV benefited from October’s boost in news and sports viewership to keep streaming’s encroaching share temporarily at bay. While this is not really the remarkable recovery that the audience measurement mountain is jacking it up to be, with Fall typically a bumper month for broadcast in the US, it does perfectly foreshadow news that Comcast has given the greenlight to spin-off its legacy cable channels as a standalone company. The US cable operator has confirmed that MSNBC, CNBC, USA, E!, Syfy, Golf Channel, and Oxygen…