Policymaking is a practice comparable only to watching paint dry. That brush can be applied right across the spectrum of policy and regulation in the media and entertainment sector, but arguably nowhere is the inherent sluggishness starker and more ironic than with the subject of sustainability. In the first Sustainability Experts Series of 2024, organized by Broadcast Projects and spearheaded by Greening of Streaming, a specialist live panel sought to navigate what is being coined the new era of sustainability reporting. Unfortunately, the appearance of headline act Sophia Wistehube, Legal and Policy Advisor at the EBU, was thwarted by a snowstorm-blasted internet connection. On hand to cover the legal angle, John Enser, Partner at law firm CMS UK, drew attention…