ATSC 3.0 device makers wheezing, FreeCast pivots to hotel server builds

The only thing holding back FreeCast, the cable TV alternative, from tearing across the US market like wildfire, is that no device manufacturer has the required inventory to keep pace with demand. “We’re shipping 5000 devices a month, but we need five times that,” exclaims a reenergized Bill Mobley, FreeCast CEO, over video call with Faultline. FreeCast’s success is largely – but not exclusively – dependent on the penetration of ATSC 3.0 services and devices. With availability of the hybrid broadcast broadband standard ramping up across the USA’s 210 designated market areas – targeting 75% of US households by the end of 2024 – this is good news for FreeCast. However, the limited crop of NextGen TV compatible devices is…