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Changing Chinese cable: iQiyi brings voice, AI to traditional TV

An historic move in Chinese TV occurred towards the end of last week, oddly receiving little to no coverage, as OTT video service iQiyi and local TV network Beijing Gehua CATV Network (BGCTV) launched a joint set top – marking China’s first collaboration between internet and cable TV, plus a major step forward in voice-powered viewing. What the news underscores is how the Chinese government will not allow feuds between legacy pay TV operators and internet companies to see the light of day like in the US. For example, as it stands today Comcast would never let Google Assistant slide onto its X1 platform. The first ever collaboration between internet and cable TV could therefore mean voice-controlled TV in China…

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