Coronavirus lifts SVoD market by 9% in 2020, reaching $72.3bn

Disney’s arrival on the global streaming stage could not have come at a more opportune time, and Disney+ will drive the firm to some 247 million subscribers by 2025 – second only to Netflix. These findings come from our sister service Rethink TV, which is in the final stages of putting out a forecast on the pandemic’s implications for the global OTT video market. For the current king of SVoD, this encroachment will lead to its first stall in North America, although global growth more than makes up for it. With Amazon’s projected uptick, the collective streaming providers are the nail in the coffin for traditional pay TV approaches, and it is hard to see how viewers with two or…