Firstlight Media is ratcheting the pace of its expansion up, starting 2021 with two new deals with fellow countrymen and a Californian for good measure. The first is with Struum, a new streaming service that is being built using Firstlight’s services on top of Microsoft’s Azure platform, and the second with SSIMWave, to add quality perception capabilities to the suite. Finally, Evergent rekindles a partnership that dates back to 2015. For those of you new to the name, Firstlight Media first came to our attention when it bought-slash-merged itself with the Quickplay Media technology assets that AT&T was offloading. Essentially the death knell for AT&T’s U-verse IPTV offering, the assets that powered that video service are now housed inside Firstlight…