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Lucky start-ups win Comcast funding – 7 in sports, most in AI

Watching where Comcast puts its money is logically a handy guideline to which emerging technologies are seen by the cable industry as hot property. But Comcast isn’t the company it used to be and as a new parent to Sky, its investments are increasingly geared towards OTT and other more miscellaneous initiatives, as is evident in the company’s second LIFT Labs Accelerator start-up program. Comcast NBCUniversal’s LIFT Labs Accelerator initiative (not to be confused with the Lift Labs acquired by Google a few years back which developed the auto-balancing spoon) has selected 11 start-up companies in connectivity, media and entertainment – spanning interactive sports technology, facial recognition and of course plenty of artificial intelligence. With 7 out of 11 start-ups…

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