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MediaKind forgets crucial technology behind new 360aaS launch

Barely was the ink dry from our coverage of MediaKind last week following insights from a partner company involved in virtual reality ventures, does the Ericsson Media Solutions spinout launch a new 360-degree-as-a-service (360aaS) live video product as a pre-NAB teaser trailer. We love it when issue by issue the saga deepens in satisfying concatenation – particularly when it transpires that MediaKind is concealing an important technical detail. The “mutton-dressed-as-lamb” vendor is now taking an aaS approach to 360-degree live sports with the launch of Cygnus, a cloud-based workflow for live video processing and multi-platform publishing service. MediaKind says Cygnus enables TV operators and content companies to enable 360-degree live coverage either directly via a headset or on a multiscreen…

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