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Same old story for VR but MediaKind powers on with 360 at NAB

NAB 2019 marked debuts for both Synamedia and MediaKind, each emphasizing somewhat different aspects of their respective arsenals compared to what we saw at IBC six months ago. While MediaKind was eager to show off its 360-degree video capabilities following our critical coverage last week, Synamedia came right out with a bunch of clever new machine learning features for reducing operator bandwidth and storage costs a substantial amount. The latter launch we have covered in a separate story in this issue. Modestly, even MediaKind admits to being surprised by the uptake of its products and services for 360 video use cases given the many restrictions to getting the technology mainstream. Despite having only launched its 360-as-a-service (360aaS) product last week,…

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